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Ashok Sivanand

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The 3R System: How Retailers Can Minimize Customer Acquisition Costs

This post originally appeared on the Mobile Retail Blog.


It’s never been more important for retailers to build one-to-one connections with customers. To do this in a scalable way, they can serve tailored content in real-time. By building this deeper loyalty, retailers can minimize their customer acquisition costs and increase their margins.

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