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Breanna Hughes

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LABS
5 Mobile Retail Trends to Drive Conversions

50% of phones sold today are smartphones, and consumers are taking them virtually everywhere they go, creating the perfect opportunity for retailers to engage their customers even when they aren’t in-store.

Retailers are increasingly searching for innovative ways to target this group with the goal of driving conversions, but where they often go wrong is by creating forced, unnatural solutions that require users to change their behavior.

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LABS
Top 3 Opportunities for Retail in 2013: Insights from NRF 2013

The National Retail Federation (NRF) has wrapped up its 102nd annual convention, and I was lucky enough to be there to see the new technologies that will be (or already are) hitting the market.

With more than 500 exhibitors and 25,000 attendees from around the world, the list is broad, but I’ve narrowed it down to what I consider the top 3 opportunities for retail in 2013.

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LABS
How To: Improve Your App Store Rating

Tips and tricks to prevent negative reviews from dragging down your app's rating. You may recall a blog post we did a few months ago about how Google Play is taking steps to allow developers to respond directly to their reviews in hopes of receiving more information. This new feature is designed to help developers troubleshoot any issues user’s may have with the product. We hope that Apple’s App Store will do the same, but in the meantime, here are some tips and tricks to prevent negative reviews from getting posted in the App Store in the first place.

LABS
Is your iPad App retina display ready?

The rumours were buzzing for awhile about what the new iPad would bring, and now that it’s launched and in the wild, there is one feature that really stands out: the Retina Display.

Similar to its smaller counterpart, the iPhone 4 and 4S, the new iPad has a beautiful high resolution Retina Display that has resulted in a 4x increase in pixels, at 2048 x 1536 pixels per inch.

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LABS
How Apple's UDID Deprecation Affects You

Last August, the iOS developer community discovered a small change with potentially large implications that came with the introduction of iOS 5.0: the deprecation of the UDID. The UDID is a highly used unique identifier for each iOS device; somewhat like a social security number for your phone or tablet.

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LABS
Apple UDID Deprecation

[This article is cross-posted in our company blog.]

Last August, the iOS developer community discovered a small change with potentially large implications that came with the introduction of iOS 5.0: the deprecation of the UDID. The UDID is a highly used unique identifier for each iOS device; somewhat like a social security number for your phone or tablet.

Read more »