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The Big Data battleground has been an interesting market to watch lately. Centered around Apache Hadoop, and surrounded by an active ecosystem of commercial ventures and open source projects, this space is unfolding fast. Just days ago we saw a big name player exit and major money from VCs be poured in at the same time.
Today, Pivotal is changing the economics of Big Data forever.
Available today, we are launching a new product offering that is aimed squarely at defining the economics through a customer lens, delivering flexible big data computing to drive rapid adoption in the enterprise. Specifically, the new offering, Pivotal Big Data Suite, is an annual subscription based software, support, and maintenance package that bundles Pivotal Greenplum Database, Pivotal GemFire, Pivotal SQLFire, Pivotal GemFire XD, and Pivotal HAWQ, into a flexible pool of big and fast data products. It is subscription based, and priced per core—and interestingly, is delivered with unlimited use of supported Pivotal HD, Pivotal’s commercial distribution of Hadoop.
Pricing on a per core basis is music to every CIO and IT director’s ears. This means you can store everything, without run-away software licensing and support fees. It means usage of Pivotal’s enterprise hardened Hadoop distribution, Pivotal HD, that works natively with in-memory data processing and a host of tools and analytic libraries that dramatically accelerate time-to-insight, is essentially free with subscription. Store all the data you want. Your subscription, based on how much you analyze the data, will cover it.
And, all the while, you have unlimited support from Pivotal. Maybe even more importantly, you’ll have a host of proven commercial tools available that can be used interchangeably, ensuring you have the ability to use the right tool for the right problem. Tools that have been proven to solve big problems—like righting China’s railway reservation system, or optimizing GE’s industrial systems that will save $10-15 Trillion by 2020.
Priced aggressively, the aim for this is to blow open the doors for companies to access the Business Data Lake, where all company data is pooled together and can be used on demand to gain important insights or automate systems, when the business needs it and without waiting for IT to prepare the data.
For many enterprises, so far Big Data initiatives have not been much more than Big Talk. Yet, investment in this area grew a whopping 58% last year—because increasingly, companies are getting serious about big data. The first adopters have done their job. The products have been vetted and commercialized and the benefits have become popularized and tangible. All economic rules are pointing established enterprises toward jumping on the Big Data bandwagon, fast.
However, despite seeing its clear value, until now, IT leaders have held up by two things:
Pivotal’s Big Data Suite does much for each of these arguments to make it a no-brainer to move forward.
As Pivotal continues to push toward the vision of Pivotal One, where applications, data and devices become infinitely easier to tie together and development becomes more productive, today’s news is a big boost for Big Data. Today, Pivotal just made it a whole lot more enticing for businesses to embrace Big Data and it’s possibilities, in terms that make sense to them. Simple pricing on customer terms, holistic data services, and proven to scale—Big Data Suite is set to be the biggest accelerator of Big Data business this year.
Pivotal Big Data Suite is available now. Priced aggressively, the subscription is based on the number of cores on two and three year terms and requires a cumulative contract minimum.
To learn more, or try Big Data Suite out, check out the Big Data Suite product page here.