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DATA SCIENCE
This Month in Data Science

Data science was a hot topic of discussion in July, with much debate over Facebook’s experiments with users’ emotions based on their behaviors and likes. Despite this, the role of data scientists enjoyed increasing prominence in the fields of sales, healthcare, and sports. Here’s our monthly roundup of the top data science news of the month, both from Pivotal and the entire industry.

POINT OF VIEW
The History of Hadoop: From Small Starts to Big Data

Named after a toy elephant belonging to developer Doug Cutting’s son, over the past decade Hadoop has proven to be the little platform that could. From its humble beginnings as an open source search engine project created by Cutting and Mike Cafarella, Hadoop has evolved into a robust platform for Big Data storage and analysis. How did an open source project started by a moonlighting developer and a University of Washington grad student become ubiquitous in so many data-driven settings? In its new four-part series, GigaOm documents Hadoop’s history, its growth, and the promising future of the platform.

LABS
Facebook and GooglePlus Javascript SDK sign in with Devise + RoR

Recently I added a modal sign in and sign up dialog to a Rails application that allowed for sign in using Facebook or Google as well as via email. This dialog can appear any time a user attempts to perform a protected action, allowing them to sign in and continue without losing any data.

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POINT OF VIEW
Top Picks for Hadoop World 2012

Hadoop World 2012 is just around the corner, kicking off next Tuesday, October 23, in New York City. This will be my third consecutive time at Hadoop World and it has been exciting to watch the ecosystem change and evolve over the past few years. The impact of merging the conference with Strata is very evident as you look through the schedule. The conference isn’t just about Hadoop anymore—it’s about using Hadoop for solving Big Data, data science, and other business problems. There are several interesting talks planned that have the potential of sharing knowledge and expertise between these groups. In this article, I’ll share some of the talks that I’ll be paying attention to.

LABS
Facebook 5.0 on iOS Shows that Native Wins

When we look at the the most influential apps since I wrote “On Native and Web Apps in Mobile” last year, native apps have generally won in terms of experience, while HTML5’s limits on experience and performance has become more apparent.

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POINT OF VIEW
Facebook’s Data Team Challenges Fears of an Online Echo Chamber

Online pundits and media critics warn that as social media increasingly becomes a dominant source of news, and aggregators like Google News develop algorithms to surface stories that are presumably more interesting to users, we're participating in an echo chamber where self-selected social groups and online habits reinforce existing beliefs. Online activist Eli Pariser named the phenomenon "The Filter Bubble" in his book of the same name, arguing that "left to their own devices, personalization filters serve up a kind of invisible autopropaganda, indoctrinating us with our own ideas." The idea makes a fair amount of intuitive sense, and similar concerns have been raised by web luminaries such as Clay Shirky and Tim Berners-Lee. But a recently-released internal study of the behavior of 250 million Facebook users suggests such fears may be overblown.

LABS
Shop on the Fly with Karmaloop’s New App for iPhone

Need hot fashions on the fly? We’ve got a solution for you! Karmaloop.com, a Boston-based web retailer, launches an app for the iPhone that allows men and women to browse, share and purchase from over 500 of world’s most popular streetwear brands on the fly.

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LABS
Facebook SDK 3.0

This article is co-authored by Pallak Grewal and Rohan Bali.

Facebook iOS SDK 3.0 makes it easier for developers to integrate Facebook into their mobile applications. This new release comes with a host of major updates, from FBSession which lets an app manage the user’s session with ease to a bunch of smaller features like making it easier to create basic API calls to the Facebook OpenGraph.

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LABS
"Get up, Stand up" Round up

Every morning at 9:30, Bob Marley reminds all of us at Xtreme Labs that we need to “Get up, Stand up”. We all congregate on the 5th floor to discuss hot news in the technology industry, interesting facts or stories, as well as any announcements that need to be made.

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LABS
Making the Movies Even More Social

A recent survey completed by Greystripe, a mobile advertising network, found that smartphone and iPad owners rely heavily on their devices for movie-related information. Half of smartphone and 44 per cent of iPad users decide which films to see based on movie ads.

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